Suppliers' News

Innovad Group strengthens its position in Brazilian animal nutrition market

The company acquired local nutritional feed additive supplier Oligo Basics.

Credits: freepik
May 17, 2024

Innovad Group acquired Oligo Basics, a Brazilian player in the nutritional feed additives market such as functional oils for aquaculture. This strategic move not only reinforces Innovad Group’s presence in Brazil but also synergizes the extensive product portfolios of both entities.

By combining Innovad Group's diverse offerings with Oligo Basics' local expertise, the partnership aims to deliver unparalleled natural solutions tailored to the evolving needs of customers.

”This acquisition underscores our commitment to innovation and sustainable growth, aligning with our recent strategic expansion efforts into primary/natural ingredients, including the acquisition of Herbonis. With Oligo Basics’ local team and local manufacturing unit, we are dedicated to establishing a robust foothold in Brazil and nurturing long-term partnerships locally,” said Ben Letor, CEO of Innovad Group.

Marlene Schmidt, technical and commercial manager Brazil at Innovad Group, highlights the

collaborative approach. “Joining forces with Innovad Group not only amplifies our product reach but also unlocks new market opportunities. We are excited to leverage synergies and offer enhanced solutions to our customers. Our goal is to drive growth and add value to the Brazilian market. The integration with Oligo Basics strengthens our market position and reinforces our commitment to diversity, innovation, and customer satisfaction. Oligo Basics’ local team has built strong relationships with key players in the Brazilian market. This allows us to leverage our combined strengths to offer comprehensive solutions to our customers.”