Multi X launches 100% carbon-neutral certified salmon
Multi X Frozen, Fillet Trim D is the first Chilean carbon-neutral certified product available in the U.S. market.
As one of the largest importers of fresh, frozen, and smoked Atlantic salmon into the U.S., Multi X is committed to feeding the future by advocating and promoting responsible solutions that meet the growing global demand for protein. As a result of that commitment, the company launched the first 100% CarbonNeutral® Certified Chilean salmon in the U.S. market.
Multi X's 100% Carbon Neutral Trim D frozen fillet is now available in the U.S. and debuts at the Boston Seafood Show 2023. To achieve CarbonNeutral® Product Certification, Multi X works with Climate Impact Partners, specialists in carbon market solutions for climate action, in accordance with the requirements of the CarbonNeutral® Protocol.
Fernando Pérez, Multi X sales and marketing officer, said that “in addition to our Zero Waste to landfill commitment, already achieved in 2020 in our processing plants, our 100% CarbonNeutral® certified product gives retailers the opportunity to provide a sustainable option for shoppers. Consumer trends show that environmental impacts from the foods they eat are relevant drivers for their buying decisions."
He further added that “by buying our 100% CarbonNeutral® certified products, consumers are helping develop local communities and increasing green energy infrastructures in addition to their impact on the environment. When Multi X Salmon reaches the dinner table, families can feel confident their meal is making a difference in taking care of our planet.”
Francisco Lobos, Multi X chief of sustainability and corporate affairs, added, “we are launching a new line of products according to our purpose of nourishing the future, and caring for the world. Multi X continues to work on CarbonNeutral® certification for other product lines as it drives to achieve carbon neutrality by 2030.”
Multi X recently partnered with BioMar to reduce the carbon footprint of the final product with sustainable feed alternatives.